NISSAN REPORTS SALES FOR DECEMBER AND CALENDAR YEAR 2008
ROLLE, Switzerland (Jan. 7, 2009) - Nissan in Europe reported sales of 36,646units in Europe in December, a 25.6% decrease compared with the same month in 2007. However, market share for December 2008 improved to 2.7% versus 2.5% in the previous year.
Sales of Nissan’s compact crossover Qashqai remained strong despite steep declines in total industry volume across Europe with 10,519 units sold in December. Market share in Russia, Germany, Spain and Italy improved in December compared with the same month in 2007.
For the calendar year 2008, Nissan Europe Sales reached a new record of 601,647 units, representing an increase of 5.5% versus 2007 (the previous highest sales year) despite the deterioration of the economic climate. This was largely due to the popularity of the Qashqai which sold 183,294 units in 2008.
“Despite continued downward pressure on demand in December we improved our Market share versus December 2007 to finish the year on a high note” said Francois Goupil de Bouille, Vice President - Sales for Nissan in Europe.
In 2008, Russia remained Nissan Europe’s strongest market, recording sales of 154,340 units, an increase of 26.5% compared with the previous year.
TOP 10 COUNTRIES FOR DECEMBER 2008
December 2008 |
Variation vs December 2007 |
|
Russia |
12,693 |
-4.6% |
Germany |
3,334 |
1.7% |
Italy |
3,169 |
-8.7% |
Spain (inc Cnr) |
3,153 |
-51.3% |
France |
2,982 |
-44.2% |
UK |
2,317 |
-35.8% |
Ukraine |
877 |
-27.6% |
Switzerland |
831 |
17.7% |
Holland |
782 |
-46.3% |
Greece |
688 |
-50.4% |
TOP 10 MODELS FOR DECEMBER 2008
December 2008 |
December 2008 vs 2007 |
|
Qashqai |
10,519 |
-13.0% |
Micra |
4,531 |
-24.2% |
X-Trail |
3,710 |
-16.6% |
Note |
3,100 |
-59.1% |
Tiida |
2,545 |
-8.7% |
Navara |
1,972 |
-57.3% |
Qashqai+2 |
1,880 |
|
Almera Classic |
1,788 |
-17.1% |
Pathfinder |
1,132 |
-43.1% |
New Teana |
889 |
TOP 10 COUNTRIES FOR CALENDAR YEAR (CY) 2008
CY 2008 |
Variation vs CY 2007 |
|
Russia |
154,340 |
+26.5% |
UK |
76,369 |
-7.4% |
Italy |
55,215 |
+7.5% |
Germany |
48,551 |
+8.7% |
Spain (inc Cnr) |
48,078 |
-17.8% |
France |
46,470 |
+6.3% |
Ukraine |
18,451 |
+56.7% |
Greece |
15,292 |
+2.6% |
Belgium/Lux |
14,853 |
+24.7% |
Ireland |
13,673 |
-23.4% |
TOP 10 MODELS FOR CALENDAR YEAR (CY) 2008
December 2008 |
December 2008 vs 2007 |
|
Qashqai |
183,294 |
+54.4% |
Note |
84,401 |
-7.8% |
Micra |
83,106 |
-3.0% |
X Trail |
54197 |
+9.5% |
Tiida |
41,372 |
+374.5% |
Navara |
33,674 |
-36.4% |
Almera Classic |
26,785 |
-14.4% |
Pathfinder |
14,549 |
-34.5% |
Primastar |
13,045 |
-26.2% |
Cabstar |
12,858 |
-21.3% |
About Nissan in Europe
Nissan employs around 12,000 people in its European design, research and development, manufacturing, logistics, and sales and marketing operations. In calendar year 2007, the company sold 570,513 vehicles across 40 markets in Western and Eastern Europe including Russia. Furthermore, the company produced a total of 576,632 vehicles in its Spanish and British plants. For more information, please go to www.nissaneurope-newsbureau.com
For further information on all markets, please contact Nissan Corporate Communications - Europe.
-ends-
CONTACT
Gina Pasco Corporate Communications, Nissan International SA +41 218 225 792
E-mail: gpasco@nissan-europe.com
Isabelle Huet Corporate Communications, Nissan Europe SAS +33 130 135 644
E-mail: ihuet@nissan-europe.com
Editor’s Notes:
(*) The sales figures quoted are retail sales figures for a large European scope covering all of Nissan Europe’s markets including the UK, Germany, Spain, Italy, France, Holland, Switzerland, Austria, Belgium, Luxembourg, Portugal, Greece, Ireland, Denmark, Norway, Sweden, Finland, Iceland, Cyprus, Malta, Poland, Czech Republic, Croatia, Slovenia, Slovakia, Hungary, Romania, Bulgaria, the Baltic States, Ukraine, Russia, Kazakhstan, Turkey, Israel and the French Overseas Territories.
These figures are not to be confused with the figures published by the ACEA who report registration figures and do not cover such a broad European scope as Nissan.
